Tuesday 26 January 2010

Our competitors come up short on ideas

Looks like our competitors are really short on ideas. First off, one competitor took our tagline now that's better. They proceeded to shorten it and use it as their own, without so much as a how do you do.

If that wasn't enough evidence of the paucity of ideas on the competitor front, check out these pictures to see true originality at work! A customer would be forgiven for thinking a new Applegreen had opened on Amiens Street in Dublin.

Of course it won't fool anyone, especially not Applegreen customers. They will only settle for the real thing. After all, we give them better value always. Now that's better.







Thursday 7 January 2010

Saline solution

Bet you're all sorry you dreamed of a White Christmas now eh? Or maybe it was the ten minute version of Let it Snow at the office Christmas party that did the trick. Anyway while you're skating around the roundabouts of this wonderful country of ours during this record breaking little cold snap, (especially those strange roundabouts with traffic lights that we seem to love so much), ponder this.


I like to eat. So naturally I spend a lot of time in all kinds of eateries. A lot of the time I eat alone. Not because I don't know anybody. I do have some friends. It's just that I'm generally alone when my stomach starts to rumble. So while sitting alone in all kinds of establishments I have come to observe other diners and their habits. One of the things that really caught my attention and I have to say even shocked me, was how many people empty half the content of the salt cellar over their food before they even taste it! The first thing they do is pull their chair right up to the table to give them better downward pressure on their knife, shake out the serviette and then dump enough salt to thaw a small housing estate over their food before they even take a bite.

It's no wonder the country is running out of salt. Stop shakin' it all over your Full Irish and get out and offer your help to the emergency services. Your blood pressure will surely thank you for it.

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